Focus and Scope

Almana : Jurnal Manajemen dan Bisnis is a peer-reviewed journal dedicated to advancing knowledge in management and business. Published by the Management Study Program, Faculty of Economics,  Universitas Langlangbuana, Indonesia. Almana : Jurnal Manajemen dan Bisnis, provides a platform for researchers, academics, and practitioners to publish their research findings and contribute to scholarly discussions on contemporary management and business issues.

Focus Areas:

1. Human Resource Management

  • Strategic Human Resource Management
  • Employee Recruitment, Selection, and Development
  • Performance Management, Compensation, and Industrial Relations
  • Organizational Behavior and Culture

2. Marketing Management

  • Marketing Strategy
  • Consumer Behavior
  • Brand Management and the Marketing Mix
  • Digital Marketing and Sustainable Marketing

3. Financial Management

  • Investment, Financing, and Dividend Decisions
  • Corporate Financial Management
  • Capital Markets and Investment
  • Risk Management and Digital Finance

4. Operations Management

  • Production and Service Management
  • Supply Chain Management and Logistics
  • Quality Management and Productivity
  • Sustainable Operations

5. Entrepreneurship and Business Development

  • Entrepreneurship and New Venture Development
  • Business Models and Business Growth Strategies
  • Innovation and Management in Micro, Small, and Medium Enterprises (MSMEs)

6. Digital Business and Management Information Systems

  • Digital Business Strategy 
  • Digital Transformation and Technology Adoption
  • Management Information Systems and Business Analytics
  • Information Systems for Managerial Decision-Making
Almana: Jurnal Manajemen dan Bisnis invites scholarly contributions that advance knowledge in management and business, promoting scholarly collaboration and the exchange of ideas among academics, researchers, and practitioners worldwide. We encourage authors to submit original research that enhances understanding and supports the development of management and business practices.